 Magnaflow Mufflers & Tips...  Magnaflow Mufflers & Tips
What It Is: A stainless straight-through muffler/tip combo that can help to reduce backpressure and increase horsepower. Why It's Cool: Baja-tested by none other than Ironman Ivan himself, they come with a lifetime warranty. More info: 800/824-8664,www.magnaflow.com
|  Tuffy Truck-Bed Storage Box...  Tuffy Truck-Bed Storage Box
What It Is: Secure and lockable storage with a universal design that is said to fit most any pickup bed. Why It's Cool: It uses Grade 8 hardware and built-in weather seals, and it workswith tonneau covers and toppers. More info: 800/348-8339, www.tuffyproducts.com
|  Set of Mickey Thompson Baja...  Set of Mickey Thompson Baja MTZ Tires
What It Is: Mickey's latest mud-terrain radial, available in 24 sizes ranging from 31- to 38-inch diameters. Why It's Cool: They come in sizes you might actually use. More info: 800/222-9092, www.mickeythompsontires.com
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 Road Armor Dodge Stealth Bumper...  Road Armor Dodge Stealth Bumper
What It Is: Specifically for Dodge Rams, a trail-tough bumper with interlocking structural sections to ensure against bending or breakage. Why It's Cool: Each part is CAD-designed, CNC-cut, and powdercoated in either black or silver. More info: 425/328-7194, www.roadarmor.com
|  Overkill Engineering Tube...  Overkill Engineering Tube Fenders
What It Is: Tube fenders made of 1.5-inch, 0.120-wall tubing to provide lots of room for bigger tires and lots of suspension travel. Why It's Cool: No cutting or welding is required, and no modifications to your Jeep are necessary. More info: 425/328-7194, www.overkilleng.com
|  ARB Recovery Bags What...  ARB Recovery Bags
What It Is: Compact and convenient, these boonie bags are designed to hold all the recovery gear you'll need on the trail. Why It's Cool: Reflective tape aids in nighttime recoveries, and the main pocket has been specially coated to provide additional mud- and waterproofing. More info: 425/264-1391, www.arbusa.com
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 Premier Power Welder "Learn...  Premier Power Welder "Learn to Weld" Video
What It Is: Over 100 minutes of serious instruction for anyone-beginner to advanced-needing to learn the finer points of arc, MIG-, and TIG-welding. Why It's Cool: It's hosted by Rick Russell, Mr. Moab himself, and it showcases the venerable Premier Welder as well. More info: 800/541-1817,www.premierpowerwelder.com
|  Poly Performance Gift Certificate...  Poly Performance Gift Certificate
What It Is: A coupon good for merchandise from one of America's leading 4x4 performance mail-order outlets. Why It's Cool: You can use it for whatever you want. More info: 805/783-2060, www.polyperformance.com
|  T-Max 10000 Winch What...  T-Max 10000 Winch
What It Is: Ten thousand pounds of single line power from the venerable Australian winchmaker. (Note: Winch not pictured.) Why It's Cool: Synthetic rope aids safe recoveries, and aluminum fairlead helps reduce weight over your 4x4's frontend. More info: 360/714-1313, www.4x4winch.com
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 Yukon Gear Gift Certificate...  Yukon Gear Gift Certificate
What It Is: Your ticket for free stuff from the premier maker of hard-core axle components. Why It's Cool: After a day in the Tank Trap, you're gonna need them! More info: 800/292-1031,www yukongear.com
|  Weiand Stealth Intake Manifold...  Weiand Stealth Intake Manifold
What It Is: Bolt-on power, performance, and good looks for virtually any domesticV-6 or V-8. Why It's Cool: They've been making aluminum intakes since 1937. More info: 270/782-2900, www.holley.com
|  Fram Gift Certificate What...  Fram Gift Certificate
What It Is: Good for a $25 purchase of any Fram product. Why It's Cool: Who doesn't need a filter eventually? More info: 800/333-1106, www.fram.com
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