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2018 Myrtle Beach Jeep Jam

Posted in Events on June 12, 2018
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It’s a great American pastime—the beach vacation. For folks living in the Southeast, one of the most popular beach destinations you’ll find is Myrtle Beach, South Carolina. While it’s known for its array of golf courses, beachfront hotels, and countless things to keep the kiddos entertained, the coastal town has added one more thing to the list—the Myrtle Beach Jeep Jam. A Native Sons event, the Jeep Jam is a three-day gathering that combines a Jeep show ’n’ shine, obstacle course, and over 50 vendors.

Using the massive area that a mall once populated, the family-friendly event was able to secure a large enough venue that was also within walking distance to the beach. We absolutely love seeing any new 4x4 events pop up, but we especially like that it gives East Coasters more destination options. While this isn’t the only Jeep event situated near a coastline, its location made it extremely attractive to those living in this part of the U.S.

Though our jeepin’ travels in South Carolina usually include wheeling at the Gulches OHV park in Waterloo (about four hours west of Myrtle Beach), we decided to hit the 2018 Myrtle Beach Jeep Jam to see what it was all about. For an inaugural event, we were blown away at how packed and well organized it was. We’re hoping it’s only going to get bigger and better from here. To find out more about next year’s event, be sure to check them out at

If you were looking to learn about new Jeep accessories or get a great deal on some parts, there were plenty of aftermarket manufacturers and retailers on hand to help you out. Companies such as Rigid Industries, Bartact Seat Covers, Rough Country Suspension Systems, and JKS Manufacturing were among the many there showcasing the latest Jeep builds and wares.
If you like to ogle Jeeps by category, you are in luck. The Jeep show portion of the event grouped the seven-slot rigs by generation. Despite being a more show-oriented section, there were plenty of incredibly built (and some clearly well-used) Jeeps.
The 4 Wheel Parts–sponsored obstacle course had crowds glued to the action all weekend. The course was open to all registered participants and had a mix of man-made challenges. The stacked cement tunnels were a crowd favorite, and they proved to be a bit more challenging than many first thought.
You can’t have an event in the South without a little mud in the mix. Despite being topless and doorless, Chris Wright went full commit with his Jeep Wrangler Unlimited. Exiting the pit mud-soaked, it was nothing but smiles and laughter coming from the Jeep.
We don’t know of any 4x4 enthusiast who’s never imagined what it would be like to crush a car. At the Jeep Jam, you had multiple opportunities, as there were stacks of car piles throughout the course that gave drivers a chance to release their inner monster truck driver.
By midday, the parking lot around the event had become an impromptu Jeep show all its own. While the Jeep Wrangler JK outnumbered other models by far, it was great to see so many clubs and active Jeep enthusiasts centralized.

Where’s the Beach?
The one thing you can’t do at Myrtle Beach is drive your Jeep on the sand. However, if that’s a must-do on your list, you can easily make that a reality by driving around 90 miles northeast to Carolina Beach, North Carolina. There, you can hit either the northern (Freeman Park) or southern (Fort Fisher) ends of the island and get some sand under your treads.

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