GenRight Off Road has a new tire sponsor—last year it was Falken and this year it’s Yokohama. The Simi Valley, California–based GenRight Off Road team will be competing in the 2018 Ultra4 Series. GenRight makes top-notch Jeep parts and accessories and will compete on Geolandar M/T R-Spec tires (off-road racing versions of Yokohama’s new Geolandar M/T G003) in the Ultra4 Racing 4400 Unlimited Class.
After years of competing in the Ultra4 Stock Mod Class, driver Jordan Pellegrino is set to take the wheel from his father, GenRight’s President Tony Pellegrino. 2018 will be Jordan Pellegrino’s Ultra4 Racing 4400 Unlimited Class debut. His first race is one of the most well known in off-road racing, King of the Hammers. He’ll be competing at KOH between Feb. 2-10 in Johnson Valley, California.
“We’re looking forward to our partnership with GenRight Off Road and the upcoming Ultra4 Racing season,” said Fardad Niknam, Yokohama senior director of consumer product planning and product marketing. “From top to bottom, GenRight’s a special company to work with. Jordan’s an exceptional young driver and we’re excited to see what he can do with the #98 car as he moves up to the big leagues.”
“It’s great to have a world-class organization like Yokohama Tire onboard,” said Tony Pellegrino, who founded GenRight Off Road in 2006. “They have an impressive off-road racing heritage and will certainly help us throughout the season with their strong Geolandar tires.” Yokohama will also be partnering with GenRight for Jeep enthusiast events across the country this year to promote the Geolandar M/T G003 and other Geolandar tires.