Black & Decker Inverters
What It Is: 750 watts of conversion power for 12V to 115V applications
Why It's Cool: This puppy's got a USB port, so you can run your laptop on it.
More info: 800/544-6986, www.blackanddecker.com
Currie E-Z Deflator
What It Is: A quick and easy way to air down pronto at the trailhead.
Why It's Cool: Airing down and tire-pressure monitoring are a one-step process now.
More info: 714/982-5300, www.currieenterprises.com
Coleman 50-Quart Wheeled Xtreme Cooler
What It Is: A wheelable repository for your favorite trail libations.
Why It's Cool: It'll keep 65 cans of frothies cool five days at 90 degrees Fahrenheit.
More info: 800/835-3278, www.coleman.com
Coleman Lithium Pack-Away Lantern
What It Is: A portable pushbutton source of nighttime illumination.
Why It's Cool: The lithium battery ensures long life and lots of lumens.
More info: 800/835-3278, www.coleman.com
Fass Diesel Pump/Filter System
What It Is: A direct replacement fuel pump for modern-day truck diesels.
Why It's Cool: They flow 33-percent more freely than the OE units they replace.
More info: 636/433-5410, www.dieselperformanceproducts.com
$250 Gift Certificate from Gearhead Engines
What It Is: Money in hand from a leader in remanufactured engines.
Why It's Cool: Gas, diesel, rotary, VW, marine-these dudes have engines for everyone.
More info: 800/508-5999, www.gearheadengines.com
Set of 33-inch Toyo Open Country M/Ts
What It Is: Rubber for your 4x4, from one of the industry leaders.
Why It's Cool: Free tires? What's cooler than that?
More info: 978/283-1131, www.eastcoasttires.com
$200 Gift Certificate from Gen-Right
What It Is: Two hundred bones towards products from the renowned Jeep specialist.
Why It's Cool: You can get whatever you want with it.
More info: 805/584-8635, www.genright.com
Gibson Aluminized Exhaust System
What It Is: A new after-cat system of choice for trucks.
Why It's Cool: Everyone loves a throaty exhaust note, reduced backpressure, and everyone likes to stay emissions-legal too.
More info: 800/528-3044, www.gibsonperformance.com
Gift Certificate from Line-X
What It Is: Kevlar-fortified spray-on bedliner that guards against rust and corrosion.
Why It's Cool: It comes with a lifetime warranty.
More info: 877/330-1331, www2.line-x.com
$600 Gift Certificates from Ox USA
What It Is: A lotta green towards the purchase of an Ox Locker.
Why It's Cool: They're strong as an ox, and made in the U.S. of A.
More info: 866/438-4353, www.ox-usa.com
$200 Gift Certificate from JT's Parts
What It Is: Yep, another gift certificate.
Why It's Cool: If you need diff parts, JT's is a good source to call.
More info: 866/349-6801, www.justdifferentials.com
Set of Mickey Thompson Baja 35-inch tires
What It Is: Stout radial rubber including the Baja Claw that's become a favorite of TTC competitors (OK, just not in 35s).
Why It's Cool: A set of free tires? Is there anything cooler?
More info: 800/222-9092, www.mickeythompsontires.com