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Big Tease - Mopar Jeep Concepts

Nukizer M715
Christian Hazel
| Brand Manager, Four Wheeler
Posted July 1, 2010
Photographers: John Cappa

Mopar In Moab

For the last couple of years Chrysler has brought a bunch of cool concept vehicles to Moab Easter Jeep Safari. We drive them, photograph them, drool over them, and when nobody's looking, we lick the paint and upholstery. They're built by a self-described lunatic fringe within the company called the Mopar Underground. Led by Head of Jeep Design Mark Allen and crewed by a very talented team of engineers who toil (nearly thanklessly) weekends and late nights to make these concepts reality, the Mopar Underground gets it. They know what true Jeep enthusiasts want and they build it. They draw the line long before these concepts become goofy, glitzed-up nightmares that looked like they raped the air freshener aisle of the local K-Mart.

Think we're exaggerating? Remember the Jeep/Mopar Fender Guitar-edition? It sported a real Fender Strat and was festooned with chromed guitar-shaped bumpers. Gack. Or how about the Tabasco-Brand Wrangler with chili-pepper interior and dual tube bumpers? Lamosayswhat? Both are a far cry from the JT utility pickup from three years ago with its tan paint, beige steel wheels, and half-cab/pickup bed arrangement. Or last year's Lower Forty concept with a warmed Hemi, manual tranny, and 40-inch tires with no lift. Add to that impressive pedigree this year's crop, some of which you'll read about shortly.

But there's a problem with all of these cool concepts of late- and we've got a bone to pick with the Jeep higher-ups, bean counters, and big muckity-mucks. Plying us with all these Jeep builds in Moab is kinda like bringing us to a strip club. There's lots of really desirable stuff to drool over, but at the end of the day, you're not going home with any of it. We wind up leaving Moab Easter Jeep Safari as disgruntled and frustrated as that weird IT guy from your building who has lunch at the Cheetahrama Club every Friday afternoon.

Only when we leave Moab, we don't have all that glitter and coconut-scented body oil clinging to our clothes. So here's our plea to Chrysler: Build it. Build it all. Make a Nukizer front clip and put it in the Mopar Performance catalog. Offer a J7 Stripper with no carpet or useless amenities. Stick a gas engine in a J8 and let us buy one from our local dealership. Offer us the JT pickup ute. Give us plain-Jane wheels and a tailgate that'll hold a 37-inch tire without falling apart. Just do something to quench our thirst for these cool products that you keep showing us. Trust us when we tell you that you'll sell all you can make. Otherwise, these little Moab excursions boil down to little more than a $30 lap dance. It's fun to pretend for a while, but at the end of the day, you're left frustrated and just a little bitter. But don't stop. Don't you dare stop.

Nukizer M-715
It's not a 3/4 scaled down copy of a Kaiser M-715. It's more like a variation on a theme. As Mark Allen put it, "This is what I see in my head when I think of a J-truck or an M-715." Cool. And you know what's cooler? The whole carbon-fiber front clip bolts right up to the JK cowl and tub. In fact, Allen says you can unbolt the Nuke's front clip and bolt a JK front clip on in under 40 minutes. But why would anybody in their right mind want to do that? The chopped windshield frame is in keeping with the M-715 vibe. As the OEM manufacturer of Jeep's soft tops, Bestop was called in to stitch up an M-truck-esque top over the custom bows. A roll-up rear window and a Garmin 640 GPS make this M-truck a little more luxurious than your average Vietnam-era model, but we're not complaining.

The same 2.8L VM Motori diesel engine that powers the J8 resides in the Nuke. Some electronic shenanigans up the power of the punchy diesel to 187hp and 460lb-ft. An Atlas II T-case backs the factory five-speed auto.


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