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2020 Roush Ford Ranger: Raptor Looks Without Raptor Name (Or Power)

Roush Performance introduces its take on the midsize Ford Ranger.

There might be a million ways to customize a midsize truck such as the 2020 Ford Ranger so that it stands out from its other factory-fresh mates. But not all of those endeavors will get noticed quite the same way. Sure, you could opt for Ford's own performance upgrades. Or, with a little bit more disposable cash in-hand, one of the easiest, most comprehensive ways to take the guesswork out of sprucing up Ford's mighty midsize pickup is the Roush Ranger package.

Starting at $12,750 over the base price of a 2.3-liter EcoBoost 2020 Ford Ranger 302A-equipped XLT trim truck, the Roush Performance 2020 Roush Ranger features tasteful exterior, interior, and suspension upgrades. Further customization is optional. That price doesn't include any engine upgrades, unless you include the smooth cat-back exhaust system. The price tag may invoke some initial sticker shock, but it's all backed by a 3-year, 36,000-mile warranty. And let's be real—little by little, it's very easy to sink twelve grand into a truck.

Available in eight body color options, the exterior of the 2020 Roush Ranger is further distinguished by a Roush grille (that literally says "Roush," just to make sure everyone know that this is a Roush) that integrates two trick LED light bars. Taking cues from its Raptor sibling (not yet confirmed for the U.S.!) and larger F-150 Raptor cousin, the Roush employs Magnetic Gray fender flares for a sportier look. Finally, custom fender vent badges and Roush "R" puddle lamps, tailgate badge, and hitch cover contribute to the subtle cool aspect. The standard graphics package can be enhanced by an upper stripe graphic above the door handles or a rocker stripe graphic.

The interior of the Roush Ranger is characterized by leather seats with quilted stitching. Of course, the Roush logo is embroidered on the seatbacks, and in case that doesn't solidify its Roush-ness, there's also serialized interior badging. Custom gauges and durable WeatherTech floor liners round out the standard interior additions. A locking, Roush-branded center console vault and rear seat vault are optional.

The Roush Ranger gets off-road enhancements thanks to (red tow hooks, duh) a Roush/Fox 2.0 Off-Road Performance suspension system aided by beefy 32-inch General Grabber ATX tires that are mounted on slick 18-inch satin black Roush wheels and bolted onto the truck with locking lug nuts. A Roush in-bed chase rack with dual 10-inch SR-Series Pro Rigid light bars is optional, or for those wishing to cover the bed, it can be optioned with a retractable aluminum bed cover that opens and closes via a switch; a bed cargo management system is optional with the bed cover. An off-road utility kit that contains recovery items like jumper cables, tow straps, tow hooks, ratchet tie-down straps, gloves, and a flashlight is also optional.

Roush's rendition of the 2020 Ford Ranger blends performance with style in a way that's classy but edgy, trendy but timeless. Customers can build and price the Roush Ranger, Roush F-150, Roush Super Duty, and Roush Raptor on the Roush Performance website.